Description

Sony α7 IV Full-Frame Mirrorless Camera

Capture the Extraordinary. Effortlessly.

The Sony α7 IV is a revolutionary full-frame mirrorless camera designed for both professionals and aspiring photographers and videographers. Boasting exceptional image quality, advanced autofocus, and intuitive operability, the α7 IV empowers you to express your creativity without limits.

Unrivaled Image Quality:

• 33MP Full-Frame Back-illuminated Exmor R™ CMOS Sensor: Experience stunning detail and exceptional low-light performance thanks to this cutting-edge sensor. Capture vibrant, lifelike images with incredible dynamic range, even in challenging lighting conditions.
• BIONZ XR™ Image Processing Engine: This powerful engine delivers breathtaking image quality with reduced noise and improved processing speed, allowing for faster burst shooting and smoother video recording.
• 15-stop Dynamic Range: Capture a wider range of tones and details, preserving highlights and shadows for incredible image richness and flexibility in post-processing.

Advanced Autofocus System:

• 759-point Fast Hybrid AF System: Enjoy incredibly accurate and fast autofocus with comprehensive subject tracking. The advanced system reliably locks onto subjects, even those in motion, ensuring sharp, crisp results every time.
• Real-time Tracking and Real-time Eye AF: Maintain focus on moving subjects with ease. Real-time Tracking intelligently recognizes and tracks your subject, while Real-time Eye AF precisely focuses on the eyes of humans and animals for stunning portraits and wildlife shots.
• Improved AF Performance in Low Light: Capture sharp images even in challenging low-light scenarios with the α7 IV's enhanced AF capabilities.

Professional Video Capabilities:

• 4K 60p Video Recording: Create stunning 4K video footage with exceptional detail and clarity at up to 60 frames per second. Capture smooth, cinematic footage with minimal aliasing and moiré.
• 10-bit 4:2:2 Internal Recording: Enjoy greater color depth and grading flexibility with 10-bit 4:2:2 internal recording, providing superior image quality for professional post-production.
• S-Log3 and S-Gamut3.Cine: Utilize these professional color profiles for maximum dynamic range and color accuracy, providing greater flexibility in post-processing.
• Active Mode Image Stabilization: Shoot smoother handheld video even while walking or moving with effective in-body image stabilization.

Intuitive Design and Operability:

• High-resolution Tilting LCD Touchscreen: Compose and review your shots with ease using the bright, high-resolution touchscreen. The tilting design allows for comfortable shooting from various angles.
• High-resolution Electronic Viewfinder (EVF): Experience a natural and immersive viewfinder experience with high resolution and smooth frame rate for accurate composition and focus.
• Improved Menu System: Navigate the camera's settings easily and intuitively with the refined menu system, designed for efficient workflow.
• Dual SD Card Slots: Maximize your shooting capabilities with support for two SD cards, allowing for simultaneous recording or extended storage capacity.

Key Features Summary:

• 33MP Full-Frame Back-illuminated Exmor R™ CMOS Sensor
• BIONZ XR™ Image Processing Engine
• 759-point Fast Hybrid AF System
• Real-time Tracking & Real-time Eye AF
• 4K 60p Video Recording with 10-bit 4:2:2 Internal Recording
• 15-stop Dynamic Range
• Tilting LCD Touchscreen & High-resolution EVF
• Dual SD Card Slots
• Active Mode Image Stabilization

Elevate your photography and videography with the Sony α7 IV. Order yours today!